Visual Impulses for DIY Musicians on a Budget
Creating a tasty visual backdrop is key to establishing a solid, artistic brand identity. And while some artists and teams are backed by stashes of resources to burn through, most DIY musicians aren&#…
4 Things That Scare off Tastemakers
Catering to tastemakers/influences can be a risky endeavor. No matter if you’re contacting blog editors, playlist curators or larger channel owners – things can definitely go downhill, and fast,…
Hitting It Big and Loud – Convert Live Gigs Into Social Media Engagement
Big live gigs are a great opportunity for converting vast amounts of the audience to online traction. I’ve gathered some ideas on how to push your social media engagement, working with give-away…
The Art of Diversifying Your Revenue Streams as a Musician
It’s 2020 and most recording artists are way more than their job description lets you assume. More and more upcoming acts use their skills to branch out into different areas for additional reven…
Thoughts on Writing up Expressive Top-Lines
Working on expressive top-lines can be an exciting and playful endeavor. It doesn’t really matter if you’re writing top-lines from scratch or on an existing beat, certain mechanisms can be applied to …
LABEL 4 “Young, emerging artists are hungry and so are we”
What is “Label4”? Label 4 started as an event management agency founded by Isabella Viertbauer in 2016. By 2020, it’s a full service music management company that represents artists, producers and son…
