We are stocked to introduce you to the Content Engagement screen. Connect your Facebook and Instagram account to ForTunes to overlook the performance of your Posts and Stories. Each content type can be ranked by various metrics, such as Reach, Impressions or Engagement Score – our very own metric that puts interactions and reach into perspective.
Content Engagement is designed to keep you updated on your organic metrics. Promotions and ads are not part of the data.
First social media networks to be integrated are Instagram and Facebook. More platforms will be added soon.
Get to know the Content Engagement Screen. Here are the metrics it provides:
Instagram Feed
Engagement Score: The ES puts interactions and reach into perspective to effectively compare your posts one to each other.
Reach: The number of unique users who saw your post.
Likes: The number of Likes on your post.
Comments: The number of comments (including your replies).
Saves: The number of users who have saved the post.
Tap the post to see the organic Impressions and video Views. Select time modes to find out how your posts performed over the past 7 or 30 days.
Instagram Story
Please note: Due to European Union’s ePrivacy Directive, Instagram does not show replies of users from the EU. This also affects your Engagement Score.
We are fetching your Stories from the moment you connected your Instagram account.
Engagement Score: The ES puts interactions and reach into perspective to effectively compare your stories.
Reach: The number of unique users who saw your story.
Replies: The number of replies on your story.
Exits: The number of users who exited the story.
Impressions: The number of times the story has been seen.
Tap each entry to see the number of Taps forward and backwards.
Engagement Score: The ES puts interactions and reach into perspective to effectively compare your posts one to each other.
Seen: The number of unique users who saw your post.
Reactions: The sum of reactions (Like, Love, Anger, …).
Comments: The number of comments (including your replies).
Shares: The number of times your post got shared.
Tap each entry to see the number of Impressions and types of Reactions. Also, if your post is a video, you will find Views, Completions and Watch time. Select time modes to find out how your posts performed over the past 7 or 30 days.
If you have any questions or want to share feedback, reach out to us: hello@fortunes.io
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