Working with a loop-station or software based plugins can greatly influence your songwriting. There is a multitude of factors that we want to discuss in this article. From the way your sensibility for…
Why External Mixing (Still) Makes Sense
With a new wave of suberbly convenient software and smart services established online- and offline, it becomes easier and easier to keep the process of mixing in-house. Keeping it strictly DIY, you ca…
5 Reasons Why You Should Track Other Artists
Growing an artist’s musical brand implies a multitude of activities. Preparing a continuous stream of future releases while keeping a close eye on the current catalog, developing a strong visual…
How to Boost Your Merch Sale on Tour
Merch sale on tour is a cornerstone of every live endeavor. No matter which point you’re at as an artist, musical brand etc., the amount of merch sold always resonates a certain crowd involvemen…
5 Ways to Make Your Next Release Insta-Ready
Be Insta-Ready – Every release channel has its own unique bells and whistles. Be it the way a potential audience is approached, how content is presented or how activity is monitored. Some need a…
Staying Cool During First Music Releases
First music releases can be quite exhilarating. You’ve been planning for months, maybe longer, have something special to introduce to the world. If you’re doing everything alone, you have …
THE CRISPIES: “Give the crowd something to remember”
The wave of Vienna based rock group The Crispies appears to be continuously getting bigger and bigger. After releasing their debut album “Death Row Kids” in 2016, they followed up with …
Creating a Visual Symbiosis – Thoughts on Images and Sound
The act of establishing a visual context is key to a well rounded, creative endeavor. If you think of it this way, you set the stage before even physically arriving there. Before the first concert. Ma…
Introducing the Upload screen – the latest ForTunes Update
As the summer is progressing into full swing, our office seems to be cooking with ideas and energy. And this is due to a major surge in engagement from creators worldwide. And guess what, we’re …
8 Pointers on Your Acoustic Version
Creating acoustic versions of existing songs can be a great way to diversify your artistic profile. It is a way of demonstrating new musical shades and can be a solid strategic measure. In its core – …
