Creating a tasty visual backdrop is key to establishing a solid, artistic brand identity. And while some artists and teams are backed by stashes of resources to burn through, most DIY musicians aren&#…
How and Why to Add Your Lyrics to Instagram
Guestpost by Natalie Steiger – leader of the pack at Digital Wolves Instagram launched the Music Sticker in 2018, which allows users to embed officially released music in their Story Post…
Getting Your Music Video Instagram Ready – 3 Fast Pointers
For many artists, Instagram has slowly but surely turned into a major content outlet. Features like IGTV enable you to post full-length music videos on the platform, and story engagement is incredibly…
Things to Learn From the Artistic Brand Buildup of Tyler The Creator
Tyler the Creator is, by all means, an exceptional brand and creative powerhouse. Having successfully self-produced and written his new album IGOR, he entered the Billboard at #1, giving DJ KHALED a r…
Breaking Plans – Turning Strategy Changes Into Meaningful Events
For many artists, setting up release plans, schedules and a strategy is in itself a daunting task. Especially when handling all of these DIY management necessities, artists are regularly pushed to the…
The Smart Interview – Here’s What We Learn From Great Artist Q&A’s
Just as every artist has a unique style and sound, the interview tone of voice varies greatly. While some like to keep things short, tight and focused, others use the interview medium as a definitive …
Weathering the Storm – How Hard Times Nurture Creative Growth
Smooth sailing can be a beautiful thing. You release music across a wide range of platforms, getting some decent numbers, generating some blog-buzz, diving into the playlist game, heads-on. It can ele…
Surefire Ways to Scare Away Any Booker (and How to AVOID It)
Working with a booker and live professionals can involve a minefield of decisions. And while most artists WANT to work and collaborate with hired guns, they rarely think about etiquette. What is meant…
The Limiting Factor – How Boundaries Generate Creative Growth
The bigger musical projects get – the more possibilities arise. Not only do the budgets increase, but also the resources in terms of teams and outside players involved. But big budgets don’t nec…
Organic, Featherlight Instagram Growth for Musicians
There’s a lot of literature for musicians out there, seeking insights on the topic of platform-based growth hacking. And while most pointers discuss the the necessity of strategies within the se…