In your dreams, your next song pitch to a streaming service might look like this: You swoop into the office, somebody gives you a coffee along the way. You a make a little joke about an algorithm, act…
Breaking Plans – Turning Strategy Changes Into Meaningful Events
For many artists, setting up release plans, schedules and a strategy is in itself a daunting task. Especially when handling all of these DIY management necessities, artists are regularly pushed to the…
The Bruised Cruise – Going Strong From a Slow Release
Slow releases can be quite sobering in terms of motivation and assessment of a formerly willful campaign. Especially in times where music releases chase each other. Worries and contentual doubts pop u…
9 Exciting Challenges of Current D.I.Y. Realities
We collected some interesting challenges many D.I.Y. musicians face – and also some ideas on how to master them. Tag on and let’s get cooking: Dealing with the peripheral workload Problem…
Agree to Disagree – Musical Friction as a Potential
The fundamental idea behind musical friction is mutual progress. It takes a lot more energy to break out of an echo-chamber, looking for opinions that greatly diverge from one’s own. We gathered sever…
10 Solid Reasons to Follow a Track by Track Release Strategy
The album format is a beautiful, holistic approach, yet there are various reasons to release new music track by track. To give you some input on this matter, we gathered some solid reasons why this re…
5 creative ideas for generating awesome stuff from scratch
Most DIY musicians and producers aren’t necessarily in the position of setting up expensive music videos and visual campaigns on a regular basis. Still, there’s a strong demand for solid c…