There comes a point where most artists begin to engage in freelance work. Moving beyond the output of their own musical ambitions, jobs may a come along for other creative teams, like writing or produ…
Identifying the Artistic USP
Identifying your unique, artistic selling proposition, your artistic USP, can be a bewildering task. First of all – pure artistry and differentiated marketing analysis don’t really seem to slow-…
Identifying Your Role in the Music Market Narrative
The current music market is incredibly dense. Just jumping into relevant playlists on Spotify will most likely shower you with new and established acts, likewise with activity going down on Soundcloud…
Music Submission Checklist
Whether you’re reaching out to a blog, channel or playlist curator, there are certain things that can help your music submission . Having great music is a prerequisite to great media success. St…
Navigating Through the Currents of Music DIY Management
DIY management is more than the honest dream of artistic and business-related emancipation. It implies the significance of concrete strategies, modes that let you work through an immense amount of int…
Resetting Your Inner BS Radar – Self-Critique and Constant Evolution
Writing, producing and releasing music DIY style can open up various corridors of thought and self-critique. Depending on the experiences you are making, it can be a smooth, ride, or a bumpy – sometim…
Working with Brands to Build a Brand
Brand partnerships can be a solid step towards audience expansion and traction increase. Working with brands can open a music catalog to new spheres of listeners, while adding a few new contours to a …
Pointers on Inviting Hired Pros
Once in a while you might be inclined to invite hired pros, meaning superb instrumentalist or vocalist, to a session. However close or tight this relationship might be, in its core it is a professiona…
The Art of Diversifying Your Revenue Streams as a Musician
It’s 2020 and most recording artists are way more than their job description lets you assume. More and more upcoming acts use their skills to branch out into different areas for additional reven…
4 Things That Scare off Tastemakers
Catering to tastemakers/influences can be a risky endeavor. No matter if you’re contacting blog editors, playlist curators or larger channel owners – things can definitely go downhill, and fast,…