DIY artists are bound to hit a few roadblocks when they submit music. There’s a place for (almost) everyone within the blogosphere, and sometime…
Music Business
Rumble in the Royalties Jungle
Getting into clinches with fellow writers, bandmates or external collaborators over royalties can produce nightmarish outcomes. Especially if a lot of…
The Gentle Departure – Thoughts on Cutting Musical Ties
Not all musical ties are meant to last. On the contrary. Musicians should regularly evaluate if the collaborations they upkeep are built on solid, hea…
Contemporary Needs – Thoughts on Mobile Musicianship
As mobile production gear is getting more adaptable and more reliable, the realities of creating on the go become increasingly evident. Being a musici…
Quality over Quantity – Thoughts on Streaming and Value
In times of rapid, technological growth and streaming it might seem intuitive to go with the flow of rapid content publication. To flood the sphere wi…
4 Things That Scare off Tastemakers – so Quit Doing Them
Catering to tastemakers/influences can be a risky endeavor. No matter if you’re contacting blog editors, playlist curators or larger channel own…
How to Boost Your Merch Sale on Tour
Merch sale on tour is a cornerstone of every live endeavor. No matter which point you’re at as an artist, musical brand etc., the amount of merc…
Staying Cool During First Music Releases
First music releases can be quite exhilarating. You’ve been planning for months, maybe longer, have something special to introduce to the world.…
Benefits of Discovering User-Generated Content
From the earliest stages of ForTunes on, we were fascinated with the concept of user-generated content – UGC. From small, hobby channels on YouT…
What We Learn from Tracking 1000+ Music Blogs
The world of DIY Music PR work can be overwhelming: You have to initiate your own send-outs, deliver follow-ups and keep an eye on recent activity, cr…